The new edition of the MilleMiglia Program, Alitalia’s loyalty program that today boasts over 5 million members, will start on 1 January 2018. The current edition, which started on 1 January 2013, will end on 31 December 2017, in compliance with Italian law which establishes a maximum duration of five years for award programs.
In order to support members in redeeming miles earned as of 31 December 2017, Alitalia has extended the redemption period from 31 January to 31 March 2018. Two more months to request award tickets – valid for flying by 31 March 2019 - to more than a thousand destinations.
Miles can be used to request award tickets on all Alitalia flights – also with the innovative Cash&Miles service which allows for discounts up to the total value of the ticket – and on flights operated by partner carriers. Miles can also be used to obtain class upgrades, more baggage allowance, access to Casa Alitalia lounges or other services to make the journey more comfortable. Additionally, in this period, thanks to greater availability of award seats, miles redemption will be easier.
The new MilleMiglia Program will include numerous opportunities to earn and redeem miles and a special initiative for the most loyal customers: those who purchase and fly at least four flight segments between 1 January and 31 March 2018 will have up to 100 per cent of their outstanding miles balance as of 1 April 2018 transferred to the new edition.
With over 5 million members and around 30.000 new subscribers every month, 26 partner airlines, 70 commercial partners, 600 airport lounges, the MilleMiglia Program has been the most successful loyalty program in Italy since 1992.
The program is suitable for all passengers, from frequent flyers to occasional travelers, with a particular focus on families and programs dedicated to the young, such as MilleMiglia Young (14-25 years) and MilleMiglia Kids (2-14 years).